Tootsies Kidorable Rainwear is a wholly owned subsidiary of Tootsies Stride Rite of Richmond, Va. Tootsies has been in business in Richmond, Va., since 1985 operating a retail store in Midlothian, Va., and online sicne 2003. Tootsies operates 3 online stores, Tootsies Kidorable Rainwear -a marketer of adorable kids rainwear by Kidorable; Tootsies Stride Rite, -a marketer of Stride Rite shoes, soccer shoes, traditional children shoes by Willits, and seamless socks and tights; and Tootsies Children Dancewear -a marketer of girl dance shoes by Leos Dancewear and girl dancewear from Danskin.